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Sales-Driven Marketing: Chapter 5

 

In the previous chapters we described how you could leverage technology to improve the synergy between the sales force and marketing department, increase sales productivity, increase sales and reduce marketing costs.

All the technology discussed in these chapters is available to use today.  In fact, thousands of small businesses have been using it for the past couple of years.   This software is hosted by the manufacturer and available to you and your staff via the internet.  There are three integrated modules at its core: automation software, email marketing and CRM. Optionally available and integrated is the online storefront and affiliate marketing.

The following video will quickly summarize the benefits of this Sales-Driven Marketing strategy, discuss what would be involved in making it a reality for your business, and give you options for moving forward.

Please view Chapter 5 video and read additional information below.


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Marketing Outfield will take your sales and profits to the next level with customized Revenue Consulting Services.

If you would like Marketing Outfield to apply this Sales-Driven Marketing strategy to your business, please request a complementary consultation.  This is NOT a typical sales call and there is NO obligation.  Dave will personally review your company’s current revenue situation and provide an expert opinion about possible actions you (or Marketing Outfield) could take to start accelerating your revenue and profit growth.