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Is Revenue and Profit Growth Rate Meeting Expectations?

 

Accelerate Revenue and Profit Growth Rate - Marketing Outfield

Accelerate Revenue and Profit Growth Rate

As a corporate leader, you’re concerned about the organization’s ability to deliver this year’s revenue plan, and perhaps most importantly, concerned about achieving sustained revenue and profit growth into the future. 

  • Sales: Is this the second year in a row that sales targets are being missed, fewer deals are being won, sales forecasts are unreliable, the Sales CRM doesn’t provide a clear picture of what’s really going on, and the company cost of sale continues to increase? Action required to accelerate sales and productivity.
  • Marketing: Is this the second year in a row that the Marketing budget has been increased, the real Marketing contribution to revenue growth remains uncertain, Marketing automation doesn’t provide a clear picture of what’s really going on, and the ROI from the company’s investment in Marketing is unclear? Action required to increase Marketing contribution & ROI.
  • Product: Is this the second year in a row that significant investments have been made in product development and new /updated products have been launched into the marketplace at a rapid pace, but you are not realizing the anticipated growth in product revenues and product margin? Action required to accelerate product sales and profit growth.

If you are concerned about the performance of two or more of these revenue-generating groups, the cause is probably due to a lack effective alignment and collaboration.  You have the resources, but they are no longer aligned across departments, or more importantly, no longer aligned with your evolving target market.

Accelerate Revenue and Profit Growth Rate before after Marketing Outfield image

Your customer has dramatically changed their product acquisition process over the past 10 years but company business processes have not changed fast enough to maintain optimum alignment.  Actions required to increase alignment and collaboration.

  • Your revenue and profit growth rate could be 10-40% higher 

David Hubbard has walked in your shoes as a corporate leader, appreciates the challenges and pressures that you face every day, and will collaborate with you to deliver outstanding revenue growth.

Please email or call David Hubbard, CEO Marketing Outfield, to schedule a time to talk.   He will discuss your company’s revenue growth challenges and suggest potential next steps that you can take (or we can take together) to drive increased revenue and profit growth: strictly confidential with no obligation.